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Selasa, 19 Februari 2013

Hundreds Of Scoopy FI Tour Bandung

Bandung, KompasOtomotif- At least the Honda Scoopy 300 members of the community surrounding the town flower in order to enliven the "Scoopy FI Fashion Week 2013" as a national launch event of the latest Honda skutik, in the field Gasibu, Bandung, West Java, yesterday (16/2/2013). Fashion theme was chosen in harmony with the new metro design stylish attached to the latest generation of Scoopy already adopted technologies INTERNET injection PGMFI.

Groups of seven units mengarak FI Gasibu moved from Scoopy-Pasopati-Taman Sari-Bandung Indah Plaza-Riau-Ahmad Yani Street-WR Supratman-Gasibu, with a range of about 20 km Trip took place smoothly., though several times briefly choked up because of the density of traffic. The event was made possible thanks to the cooperation of PT Astra Honda Motor (AHM) with PT Mustika Adicipta Power (Honda's major Marketers of West Java).

Scoopy FI Fashion Week 2013 packed in five themes, namely, cocktail, citylook, sporty, exotic, and creative industry showcasing some of the best fashion model demonstrated. "It's synonymous with the Bandung City fashion. Therefore, we chose him to introduce New Honda Scoopy with a fashion show event packaging, "said Augustine Indraputra, General Manager of Marketing Planning and Analysis Division AHM in Bandung yesterday.

Visitors can participate in special sales discounts in the form of direct Scoopy FI to Rp 800,000 and complimentary accessories and a variety of attractive prizes Scoopy. You can also try the bike because of the arena test ride is provided.

A number of top-tier musical groups will entertain the visitors of Scoopy FI Fashion Week 2013, such as Maliq D'essentials: n, Hightime Rebbelion, Munte, Skamigo, Rojali Pompom Boys, Fivers Cheerleader, Street Dance and Soul.

Scoopy FI Enthusiasts Continue To Grow

Bandung, KompasOtomotif -newly launched nationally, today (16/2), Scoopy FI enthusiasts continue to grow.Armand G Imanto, GM sales and marketing of PT Mustika Adicipta Power (Honda's major Marketers of West Java) says, a positive reception from consumers indicated in Bandung. In Indonesia itself, the launch was carried out a few days after Jakarta, the two last week (6/2).

"To date, the number of orders has reached 500 more units. Now just wait for the distribution of new, released to consumers, "comments Armand in Bandung yesterday.

Armand explains, over the past year total sales of Honda in West Java was recorded 730.855 units, up from 721.972 units only., 2011 The composition is dominated skutik with coverage of 65 percent and most Beat and Vario Techno 3,500-4,000 units per month.

Followed by 22 percent and the rest duckling sport 13 percent. "Scoopy is one of the more popular models and we are optimistic it could boost sales even better," said Armand.

Augustine Indraputra, General Manager of Marketing Planning and Analysis Division AHM added, though not dominant, Scoopy enthusiasts nationwide. Of the total sales of Honda skutik 2.86 million units last year, 3.5 percent are now donated by Scoopy. The biggest sales were up 25 percent in Jakarta, West Java, and the second. This time of year, Scoopy FI targeted 15,000 units sold per month.

"Last year, the market share in the segment of retro Scoopy skutik reached 62 percent. This year we tried the Jack to 70 percent up, "Ahmad Muhibbudin caps, Corporate Communications Manager AHM.